Creating the Logo!! Finalizing a Name!!

Today I met with a Graphic Designer to go over logo designs!  This woman is one of the most creative and talented women I know!  She also happens to be one of my best friends, Jess Nordquist!  I can’t wait to see what she comes up with!!!   Thank you Jess for doing this pro bono!!!  Drinks will be on the house for the rest of our lives!!!

Everybody, thank you for your wonderful and creative suggestions on names for my book bar…!  With so many good suggestions, I was finally able to pin down the perfect name.  There are so many reasons why I love this name, but to spare you the details here its………(drum roll please….).  The name of my book bar will be Brass Lamp.  It’s fun, warm, intriguing, and not too obvious!!! I hope you agree…!

I feel like I just decided on the name of my first child!  Brass Lamp!  -He’s got my eyes!!

Me and my Graphic Designer!  Meeting for Logo & Signage!

Me and my Graphic Designer! Meeting for Logo & Signage!

To see Jess’ phenomenal work, visit her at: www.jessnordquist.com

This is the girl you want to hire for your graphic visions!!!

 

Let it Go, it’s Just a Name… (Changing the Outside Doesn’t Mean Changing the Inside)!!!

I knew that creating my book bar was going to be challenging… but it didn’t dawn on me that my first challenge would lie in the name.

Disappointingly, I discovered that “Book Bar” / “The Book Bar” is already taken!  Actually, it’s “Bar & Book” that is trademarked, and since the name is similar and the goods and services are similar, it is protected by the United States Patent and Trademark Office.  Darn!  With that discovery, I now know my book bar-concept isn’t as unique as I thought!  There are a few book bars in the U.S…. BUT, none that stay open until 2:00am!  So there is where my concept is a little bit different!  At my book bar, which is now nameless for the moment, is a place where you can go to late at night and still maintain a feeling a privacy -but you already knew that because you already read the ABOUT section!  The other book bars try to cultivate the environment of your typical loud bar but with a “library” theme.

The bad news is obvious!  The good news however, is that having existing book bars confirms the notion that there is a need for a place like this!  Not to mention, I now know where I can pick some ideas!  HA- who’s laughing now!?  -Way to see the lemonade!!!  You’re not bringing me down, Lemons!!!

So, I’m back to the drawing board with names.  I will be changing the name, but the concept stays the same!!  I NEED your help on this… Survey Says…

So, what do you think… of…

Brilliant Bar

Burnt Pages

Writer’s Block

Hardcover

Creative Juices

Book Closet (haha, reminds me of Water Closet -which means restroom in other countries!)

Silent Bar (now I’m just saying words….)

Burgundy Bar (I just saw a Maroon 5 image, and thought of Burgundy… silly me.)

Libri e Bevande (No, that’s not tagalog!)

Rocco’s Crib (LOL!)

Sam’s Club (Sounds familiar…)

-New suggestions that just came down the pike- (thank you for your suggestions!!!)

Midnight Pass

Midnight Oil (I get it, cuz you might need to go to the Book Bar and burn the midnight oil.)

Toss & Turn (Very clever!  Cuz when you can’t sleep at night, you go to the Book Bar!  -I mean the something-something!)

The Torch

The Book Den

Writing Den

The Drink & Think

Library & Libations

The Sip Cover

Books and Brews

The Brass Lamp

Piacasso Noir

…HELP!!!

Actually, out of these, I do have a favorite, but I’ll tell you which one after you give me your thoughts!!!!  If you were opening a Book Bar… what would you call it…???

 

First Week…

Hi Everybody, thanks so much for taking the time to read what’s on my blog so far… and thanks for your encouragement and feedback!!

This week I’ve done all sorts of reading on how to start a business, tips on marketing your business, defining your target audience, statistics on successful restaurants… you know all the usual information gathering one needs when opening up your run of the mill book bar!  I’ve also filed a “Name Reserve Request” with the Secretary of State to reserve the name of the LLC for 60 days.  If they already cashed my check that means none of you can duplicate my idea!  Well, actually you can, you just can’t duplicate the name!  So, in case you’re wondering, you can’t have any of the following:  Book Bar, The Book Bar, and Bookbar.  Got it…!?

I’ve also registered for several classes funded by the Small Business Association in Long Beach, which assists new Business Owners with info and tools they need to start their own business.  FYI- for any business owners out there -just in case you’d like to know- they also help existing Business Owners with a nudge in the right direction!  -I’m not saying you need help, I’m just saying!-  Anyway, yeah for SBA…!!!  Whatever agency is forcing them to do this, I’d like to give them a personal VIP invitation with a free bottle of wine to The Book Bar!

So, now I’m in the midst of working on my business plan!  My goal is to have this done by next Tuesday!  If I can do that and submit it during my Small Business Development Training, they’ll assign me an advisor to hold my hand through it all!  I’m not too proud to ask for help!!!

So, that’s it for now… oh, one more thing!!!  I bought myself a little flip cam to record my trips “out in the field to do my R&D,” and here’s me using it for the very first time!  I promise to actually make an effort to use it properly in the future!  And I promise that all future videos I post will be much more worthwhile!  http://youtu.be/IYk69mPyRr0

Talk to you again next week!!

-Sam

 

 

Welcome to the Book Bar blog!!!

Hi Friends and Fams!!  Yeah, you came!!!

I am going to take you through my journey in creating this book bar… by blogging it!
You’ll see the progress of The Book Bar as it grows in my head, and then as it grows by my hands…

I am SO excited to get this going!!!  Thank you so much for being part of my journey…whether a failure or a success, we shall see…
Through this journey, I will be picking your brain… and I hope to get some really stellar ideas from you!!

“The best time to plant a tree was 20 years ago. The second best time is now.” –Chinese Proverb

Organic Ingredients

A sweet vegetable basket!

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